Free Download Business Across Cultures Book PDF
Business Across Cultures is a comprehensive introduction to the international business environment. The book has been fully updated and revised in order to provide the latest insights into the many facets of doing business in an increasingly globalized world.
The book is organized around three major themes: making sense of culture; understanding how culture influences business; and managing cross-cultural interactions. The authors not only offer practical advice on how to do business with people from other cultures.
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